Pu Fang Ching
Senior Associate
Pufang is a specialist in IP, tech, and data, and represents a broad range of clients with interests in the tech, telecoms, media, and retail & consumer sectors. She is a member of the Law Society of Singapore.
“Clients are simply looking for good solutions to their problems, and a reliable point of support for their business.”
“I've worked on an international arbitration relating to a IP dispute, and have assisted clients in various advisory, commercial, and transactional matters (including IP and contracts) with international or cross-border elements.
Clients are simply looking for good solutions to their problems and a reliable point of support for their business. As much as possible, I offer pragmatic, creative, and versatile solutions and advice to help clients achieve their end goals. I'm responsive and resourceful, and go the extra mile to understand their business and perspective.
I always offer to get on calls and meetings with clients to clarify their intentions and views as well as to discuss our advice. This facilitates effective and efficient communication and ensures that we are on the same page - which may not always be best achieved through written correspondence.”
Pufang’s recent work highlights:
Acting for and advising a successful homegrown business on various IP, IP enforcement, and contractual aspects of their business within various jurisdictions.
Acted in SIAC arbitration for a California-based consumer electronics manufacturer in defending claims for alleged infringement and breaches of a trade mark license agreement.
Acting for a leading energy trader in reviewing and drafting IT and software contracts with vendors.
Stay connected and subscribe to our latest insights and views
Subscribe Here